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Help understand people's needs and create in-demand products

Product Design

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How find & describe your product value

Product value is the perceived worth of a product or service as perceived by a customer.


It is determined by the customer's perception of the quality of the product or service, its features and benefits, the level of customer service provided, and the overall value for money it provides.


Product value is not necessarily based on the actual cost of a product or service, but it is the amount a customer is willing to pay for that product or service.


It is important to understand the value of a product or service in order to effectively market it and ensure customer satisfaction.


The benefits of your product should better describe its value to customers.


If you still can't justify your prices to your customers, you probably can't impress the main value of your product to customers.

So, instead of focusing on a new price, try to make the description of the benefits of your product better represent its value to buyers.
Questions
What makes your product so special?
Why is it better than other products?
Why should customers enjoy it?

Armed with these psychological answers, you can justify your price level with much less effort.