epic ideas
for scaling your
|
EPIC
club

How find & describe your product value

The benefits of your product should better describe its value to customers.


If you still can't justify your prices to your customers, you probably can't impress the main value of your product to customers.

So, instead of focusing on a new price, try to make the description of the benefits of your product better represent its value to buyers.
Questions
What makes your product so special?
Why is it better than other products?
Why should customers enjoy it?

Armed with these psychological answers, you can justify your price level with much less effort.