TEDW: a framework for enriching cusdev interviews
Are you and the users tired of predictable interviews? The standard questionnaire doesn't cover all the functionality anymore and you need to "change something"? Try TEDW!
TEDW is a small extension of the classic methodology of customer development through the voicing of additional questions for users, where each question helps to enrich the interview with useful and the most "native" information.
Nikki Anderson of the User Research Academy invented the TEDW metodology. Nikki suggests complementing the standard approach to cusdev and not shying away from asking users questions that more effectively immerse them and you in almost any topic.
So, all of the interview questions are divided into two groups:
Examples of use tEDW during an interview
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Used when it is necessary to focus the dialog on a clear topic by getting more information about it. The purpose is to give the interviewee the freedom to tell everything related to the topic.